From my point, almost every advertising I saw all have a sentence or a few words to give publicity to the brand.
As we knew, like Nike: JUST DO IT.
Those two are the most famous for me, When I saw those words, I always can remember the brands.
Therefore, Do you think it is very important that a brand should have a good message?
My answer is yes, the reason is because that a good message can help the brand to be remembered by a lot of people.
So, how to get a good message of advertising?
"Don't try to tell your customers everything about your product or service. Narrow your message and be specific so the customer gets one important message instead of a jumble of "good stuff" you want them to hear about."
Create an effective advertising message said those sentence, I feel it is right, first of the first is not to introduce your products, is that you should make people interested in to listen to your introduction.
I think the most important thing to create a message of advertising is do not try to make the message to hard to remember, only a few words is fine, and it may not necessary to have some contact with the products.
How about to look at this?
I think this is a good website to show how to create a good message of advertising.
Even if the University of Oregon is not a business place, it still have a few words to easy to remember that let others to know we are the students of the university of Oregon.
Go Ducks!
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